Citeline’s Multi-touch Approach Engages Ultra-niche Biotech Audience for ICON

Last year, Pharma Ignite, the marketing services division of Citeline, launched a hugely successful biotech campaign together with the world’s leading life sciences contract research organisation (CRO), ICON. The Citeline and ICON teams worked strategically together to create an efficient, multi-channel campaign that provided valuable insights to Citeline’s paying subscribers while further solidifying our long-standing […]